About Us
At Urvi, we believe that fashion is more than just
clothing; it's a celebration of artistry, heritage, and the essence of
individuality. Rooted in the rich tapestry of India's handloom traditions, Urvi
is dedicated to bringing you exquisite ethnic handloom sarees and suits that
embody timeless elegance and unmatched craftsmanship.
Our journey begins in the heart of rural India, where
skilled artisans meticulously hand-weave and print with love and passion. Each creation
at Urvi tells a story, honouring the age-old techniques passed down through
generations. We work closely with these talented weavers, preserving their
craftsmanship while infusing contemporary designs to create pieces that
seamlessly blend tradition with modern sensibilities.
Inspired by the vibrant colours of nature and the
diversity of Indian culture, our collections reflect the beauty and grace of
the women who wear them. Our signature sarees and suits are carefully curated
for the discerning woman who seeks comfort, style, and a connection to her
heritage.
Urvi is not just a fashion label; it's a movement to
revive the love for handloom and empower women to embrace their individuality
with grace and confidence. We invite you to join us on this journey of
rediscovering the beauty of handloom textiles and celebrating the rich cultural
heritage of India.
Welcome to Urvi, where every thread tells a story, and
every creation is a masterpiece of artistry and tradition.
KNOW SIRISHA AND HARITHA
We are two sisters with diverse educational backgrounds, united by our shared passion and fascination for handlooms and handcrafts. Our childhood games of playing with our mother's sarees and admiring the graceful drapes worn by our elders unknowingly laid the foundation for our lifelong obsession.
As founders of our homegrown brand, we have embarked on a challenging journey, where we wear multiple hats and juggle numerous responsibilities. However, the unwavering support of our clients and our deep love for the rich diversity of crafts and the exquisite beauty of handlooms propel us forward. Every day, we strive to contribute to the best of our abilities, driven by our unwavering motivation and dedication.
Together, we are committed to preserving and promoting the artistry of handlooms, cherishing the heritage they carry, and sharing their timeless allure with the world. Join us on this extraordinary adventure as we celebrate the magic of craftsmanship and the stories woven into every thread.